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Full Speed Ahead for Nu Skin

Direct marketer continues to soar, driven by international growth.

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By: TOM BRANNA

Editor

Avon Products may have stumbled, but Nu Skin continues to surge behind the success of its AgeLoc franchise. Since its introduction in 2009, AgeLoc has generated $1 billion in sales. Its two latest products, R-squared and Galvanic Body Spa, registered $100 million in orders when introduced as part of a limited-time offer in October. The company is also firing on all cylinders outside the US. The company’s year-over-year growth rate is 17% in Asia. More specifically, Nu Skin’s total busin...

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